Being Flexible

How many times have you created this perfectly calculated plan only to find “this plan” had a brain of its own? It’s happen to all of us: where we’ve set a goal and envisioned every step from A to Z. But the truth is life barely happens as we planned.…

How To Pitch The Media

21">   As us marketers know, having your own company, product or executive appearing in publications is great marketing. That's why billions of dollars are spent on PR each year. When an organization appears in a story, not only do you reach the publication's audience directly, you also can point…

Decoded By JayZ

Decoded the first book written by Hip Hop royalty and entrepreneur JAYZ will be releasing November 16th, 2010.  An image of Andy Warhol’s Rorschach on the cover, the beautifully designed, fully-illustrated book decodes 36 songs from JAY-Z’s extensive catalog.  By telling the stories behind some of Jay-Z’s most famous and…

What Do You Stand For?

Malcolm X once said “if you don’t stand up for something, you will fall for anything.” Standing up for what you believe in is one of the most important skills you’ll need in life.There’s always going to be that someone that will try to know you down, “haters” as many…
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