Black History Month is a time to celebrate, commemorate, and honor the many achievements of Black Americans that have enriched our communities, our culture, and our lives. It is important to go beyond posting quotes and instead take advantage of the chance to educate your audience, support Black companies, and be a transformational leader. Let’s continue to elevate Black voices so that the achievements of the Black community reverberate not just this month, but every day throughout the year!
Support Black Owned Businesses
On top of the Black-owned businesses you support year-round, Black History Month is a time to amplify that support! Shop.com has curated its homepage to feature Black-owned businesses you can learn about and support, including features with industry leaders like Scottie Pippen, La La Anthony, and Jamie Foxx. There are so many resources on finding Black-owned/Black-founded businesses for anything you may need. Whether it’s skincare, beauty, home decor… you name it. Do the research and amplify your support.
Collaborate with Black Creators
Visibility is a great way to show your support. Collaborate with more Black creators, macro and micro-influencers. Plan out creator spotlights, takeovers, and Q&As to be more interactive with these creators and their community.
Share the Love Throughout the Year
Social media is a great way to share love all year round. Like, comment, and share posts from Black creators and brands. Read their blogs, interact with their live activations, and shop their products. Be an advocate of change by continuously showing your support, and as a business owner, actively finding ways to increase visibility. Do your part!
Tell me your favorite Black-owned brands and creators. Comment below!